Posts tagged "mouthwatering records"
Dubokaj "Alpine Dub Re Dubbed" LP Promo

Dubokaj “Alpine Dub Re Dubbed” LP Promo

I love working with Dubokaj. This time around I got to promote his LP of re-Dubs and versions. This one was clearly cut for hardcore Dub consumers, so I reached out to the scene and the media that supports it. Here are the results: xlr8r, Reggae France, Dub.com, So Low Bass, Fat Kid On Fire,...
Lapcat "She's Bad" Online Promo

Lapcat “She’s Bad” Online Promo

This one was another treat from the kind folks at Mouthwatering Records. And the thing about Lapcat and She’s bad is that I couldn’t stop listening to the record when I got it. The results of the campaign (which is still ongoing) imply that others felt the same way that I did when I sent...
Dubokaj "Alpine Dub" Online Campaign

Dubokaj “Alpine Dub” Online Campaign

I really enjoyed this one! Thank you Mouthwatering! I got to work closely with Daniel aka Dubokaj in defining the core narrative: the correlation between the Swiss cult of mountain echos and Dub music. Daniel was also open enough to accept the suggestion to name the record Alpine Dub, as it was the simplest, most...
Mouthwatering Records – International PR and Positioning

Mouthwatering Records – International PR and Positioning

I’ve been working with Mouthwatering Records for a minute now, at least five or six years. Andreas is a dear friend and a great dude to nerd out with over the music industry business and the hidden mechanics of it all. Looking back on our collaboration, I’m proud to say that I’ve helped him turn...
Dubokaj "Alpine Dub" - Visual ID

Dubokaj “Alpine Dub” – Visual ID

I love to see when an artist arrives musically and settles into his/her bones proper. And this is what happened with Dubokaj’s “Alpine Dub”, which dropped recently on Mouthwatering Records. It started out as a side project, as a soul remedy of sorts and took four years to make, and million versions till it was...
Oskaar 'Never Met You' Online Campaign

Oskaar ‘Never Met You’ Online Campaign

I love working with driven artists, as a campaign is only as good as the tools that you have to work with. Oskaar definitely delivered: from a very focused concept artwork, to the jump off video featuring a collaboration of performance artist Fa’vela Punk, creative directed by Daniel (Samo) Bolliger . The whole package was...
Bass Sekolah 'The Dusun Sessions' Online Campaign

Bass Sekolah ‘The Dusun Sessions’ Online Campaign

The Dusun Sessions is a collaborative project between Bass Sekolah and their extended musical family (Daedelus, Perera Elsewhere, Phon.o, Housemeister, Skinnerbox). All the sessions for this release took place on location at the Dusun studios, deep in the jungle. This time around I focused on giving the artists involved a proper voice, so I pushed...
Bass Sekolah - Creative Direction and Promo

Bass Sekolah – Creative Direction and Promo

Bass Sekolah make music in the jungle, quite literally, as they’re based right outside of the Seremban National Park, in Malaysia. I got a chance to help them sort out their image and launch their first single entitled Lighthouse. I wanted them to have an urban look, but with tropical inflections. For the cover I...
Press Release For The Band TRUE

Press Release For The Band TRUE

The kind people at Mouthwatering Records  asked me to pen a press release for one of their new signings, the Future R&B duo called TRUE. My main objective was to infuse the text with a color that reflects the group’s sound as faithfully as possible. Here is the result: Videos, the debut EP from the...