Creative Directing
Take Berlin "Motion" Music Video

Take Berlin “Motion” Music Video

What do you do when almost all parameters are preset by the artist (locations, styling, performance style, choreography etc.)? You work on the style of presenting the footage. This was the case with the video for Take Berlin’s single “Motion”. We had a couple of days to shoot this and a limited amount of Super...
Kaos Protokoll Image Development / Overhaul

Kaos Protokoll Image Development / Overhaul

This is the direction that initialsLP will be taking more in the coming years; I’m planning to do more image development jobs and concentrate on promo tool development and new ways of presenting music (multimedia and object design). This particular project was about a full image overhaul for the Jazz outfit Kaos Protokoll. I had...
Len Sander x Image Development

Len Sander x Image Development

As a part of the image development work for the band Len Sander, in addition to producing and directing their video, I also got to handle the creative direction for their press photos. My main objective was to create a cohesive triptych, one with an iconic feel – a set of images that would function...
Len Sander Music Video / Ungrowing

Len Sander Music Video / Ungrowing

Ungrowing by Len Sander is the first music video produced via initialsLP, and also a taste of more video content to come soon. The piece was shot with a talented team; at the creative core: cinematographer Ludwig Linnekogel and editor Gregory Norton. The video features krumping dancer extraordinaire Armando Lil’ A Shala, supported by the...
Bass Sekolah - Creative Direction and Promo

Bass Sekolah – Creative Direction and Promo

Bass Sekolah make music in the jungle, quite literally, as they’re based right outside of the Seremban National Park, in Malaysia. I got a chance to help them sort out their image and launch their first single entitled Lighthouse. I wanted them to have an urban look, but with tropical inflections. For the cover I...
TRUE - Creative Direction and Promo

TRUE – Creative Direction and Promo

I’ve been working with this talented duo for a hot second now, mainly on promo. With the latest release, I stepped in to streamline their look and to create effective promo tools on a shoe-string budget. Needless to say, all of the ingredients were already there: a great looking band with a strong sense of...
360 Tune Box Satellite Music TV x Music Consulting

360 Tune Box Satellite Music TV x Music Consulting

I was hired by SPI International to help them focus the direction of a newly launched music channel called 360 Tune Box. The channel was envisioned as a premium product and an alternative to the prevailing mainstream music channels. My vision was to create a video driven program equivalent of forward thinking blogs such as...
Kyson 'Shadows Cross' Video

Kyson ‘Shadows Cross’ Video

We shot this video for Kyson and his label FoF through our production company Polacos. Originally the piece was intended as a standard music video, but once we invited dancer-choreographer Kiani del Valle, we decided to give her full control over the on-screen action – and that’s when it became clear that this is a...
Polacos Showreel

Polacos Showreel

This is our first official showreel, considering the fact that we only became a company in April of this year. The reel features some of our latest work for Robots Don’t Sleep and Maxim, as well as some older pieces for Tolcha, Azzxsss, Double Tiger etc. All videos are listed at the end of the...
Maxim 'Meine Soldaten' (Tua Remix) Music Video

Maxim ‘Meine Soldaten’ (Tua Remix) Music Video

We were asked by Warner Germany to make a music video for the Tua remix of Maxim’s hit single ‘Meine Soldaten.’ The idea was to make a piece to give another push to the single, which at the time was a few units shy of certified gold in Germany. We watched the video for the...
Take Berlin Promo Concept + Tools

Take Berlin Promo Concept + Tools

Take Berlin is a Soul/Folk band based in Brooklyn, and they make some of the most honest music around. The problem is that it’s quite a feat to break in a new group that writes songs that require attentive listening. To help them along I volunteered to create a promo tool which would serve as...
Robots Dont Sleep 'Don't Wake Me' Video

Robots Dont Sleep ‘Don’t Wake Me’ Video

The briefing for this video was a simple one: make it pretty, sunny, cast two beautiful women that will appeal to other ladies, play a bit with the teenage ‘friends/maybe more’ dynamic, but avoid any overtly sexual content – all in all a tough pickle. We shot the piece in the dead of the winter,...